Top 10 Free Low Cost Email Marketing Softwares

free email marketing software

If you want to stay in touch with your existing customers, and you are also trying to capture new leads, then multiple email marketing softwares will come handy. There are various free tools to make things a lot easier for yourself when you are doing email marketing. It is always better to have a great email marketing application that will allow you to take care of all the existing customers. You can convert your current customers into repeat buyers if you are creatively using this technique.

There are multiple options that you can select to take your online business to the next level. You can make a lot more if you are using these email marketing tools to capture new customers. Finding the right platform can always be challenging for business owners. However, with the detailed research process, you can land on a perfect option for promoting your business. We will be sharing few essential free and low-cost email marketing web applications that will help you in the best way to improve the conversion rate of your business. Let’s have a look at these top 10 free, low-cost email marketing web applications.

Mail Chimp

Mail Chimp has been a leading email marketing web application. It has more than six million users. It has a simple user interface and provides customised signup forms that you can also integrate with social sharing on your Facebook page. It will give you plenty of customizable templates for sending newsletters. More importantly, it is free up to 2000 subscribers, and you can send 12000 emails per month with the help of Mail Chimp. It also has an affordable paid email marketing plans for the massive businesses.

Constant Contact

Well, we all know about the Constant Contact as it has been one of the most popular email marketing web applications. It will provide you all the solutions for email marketing. It has multiple tools that you can use to create fantastic newsletters. It will also offer you detailed analysis reports, and it also has an excellent customizable template database. However, it is not a free tool, and it only offers 60-day free trial.

Campaign Monitor

Campaign Monitor is one of the oldest email marketing application that you can use for your website. You can create multiple templates with the help of its easy to use template builder. It has various customising options that will help you create stunning promotional emails. The emails will be automatically optimised for mobile as well, and you can use this tool for free at the start. Campaign Monitor also offers affordable paid packages to webmasters starting at $9 per month.

Vertical Response

Vertical Response has a great user interface, and it can be perfect for the beginners. If you are using this email marketing web application, then you will be able to get multiple features including social media marketing, online surveys, and event marketing. It will provide you volume-based price structure, and you can use this particular email marketing tool for free for up to 300 subscribers.


FreshMail is another excellent email marketing tool that you can use to send emails to your subscribers. You can capture more email addresses to increase the list of the subscribers. More importantly, it has an excellent free version that will allow you to send 2000 emails per month to 500 subscribers. The paid packages also start with $14 per month which is extremely affordable as compared to other options. It has an easy to use interface and autoresponder to make things easier.


Campayn is one of the most useful tools available out there, and you can import the contacts from Yahoo and Gmail. Moreover, it is a great free resource to send emails to subscribers you have. You can send up to 20,000 emails to 500 subscribers each month for free. The paid packages are also affordable, and they start at $10 per month for 1000 subscribers. You can also use autoresponder functionality to make things easier for yourself.


If you are looking for email automation, then it can be the best choice for you. You will be provided with the functionality to capture email addresses and then it will sync those email addresses with your contact list. You can send promotions to all the contact list you have to promote new deals. Moreover, it will also provide you with an analytical tool that you can use to get the desired results.


If you are in search concerning something that will help you create fantastic newsletters, then it is the right option for you. You can target your existing customers by using this amazing tool, and you can send all the new promotions using this email marketing tool. If you have a large number of subscription, then GetResponse will provide you best pricing. It can be an affordable email marketing tool with lots of cool features. It starts with $15 per month for up to 1000 subscribers.

Mad Mimi

Mad Mimi is one of the simplest email marketing tools available out there. You can promote your new business ideas by sending emails to the subscribers you have. Moreover, it will allow you to send emails to multiple customers to promote your new offers and discounts. It has a straightforward user interface that will help you to just focus on the email marketing. If you are looking to increase functionality, then you can always use multiple add-ons to improve the functionality.


If you are looking for an easy to use interface, then ExpressPigeon can be the best option available out there. You can use the free version. Moreover, if you are willing to invest in a proper email marketing application, then you will find it extremely affordable as it has multiple pricing packages that you can use. It will allow you to send 1000 emails to more than 500 subscribers every month for free. Expresspigeon is also one of the most influential email marketing tools out there.

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