Custom website design means creating a website that is unique to your organisation. Your website is the face of your organisation and encapsulates your brand identity. Having a custom-built website will make you stand out from the crowd and allow you to portray your brand image the way you want to; it allows you to have consistency of your brand through your digital platforms. Every aspect of the website will be designed and built to your specifications, allowing you to manage the user experience from start to finish. Your custom website will also fully integrate with your existing systems, allowing seamless operation.
There are two main delays that occur during website design projects, namely:
1. Absence of content
No content, no website. Content is the backbone of any website, if it’s lacking then the launch of the website will most definitely be delayed. Whether you’re undertaking this aspect yourself or outsourcing it to us, ensure that this is part of your planning process.
2. Approval turnaround times
Delays in approval can interrupt the process. Making the approval process as simple as possible will ensure that the project runs according to schedule. Red tape or a lack of time to review design steps, can lead to delays. Where possible, approval and feedback should be delegated to a small amount of people who can make decisions quickly.
Like anything in life, you get what you pay for. If you want a website that is unique, high quality and skilfully designed then you’ll need to engage an expert. In this digital age, an organisation’s online presence is vital to their operations, if you want your brand to be professionally portrayed then using an expert website designer is the way to go.
Time is money in this fast-paced world, and building a website takes time. You need to weigh up the options of saving your limited time and engaging an expert, versus using your time to build a website yourself that may not have the desired look that you want, may not be user friendly and may not integrate with your existing systems.
Knowing what you want at the start is key here. Having as much detail as possible about your requirements will assist us to provide you with a website design that meets all of your needs. Your availability (or lack of it) can have a large impact on the design process; we will need to be in regular contact with you. We also need the following from you at the start:
Whether you’re writing the content yourself, or outsourcing it to us, we’ll need as much information upfront as possible. If we can’t get the content onto your website, we can’t go live, it’s as simple as that.
If you have photos that you want to use, we’ll need these at the start. If you’re outsourcing that part to us, you’ll need to have an idea of the type of images you want.
We’ll require high quality logo images, links and other information that you want included on the site, at the start of the process. All of these aspects affect the layout and design of the website.
Yes. You can use images from your mobile or from any other source. However, if you want to portray a professional image to your potential and existing customers, we recommend that you use high quality images, whatever the source may be. Having low quality, pixelated images will make the whole website look cheap and unprofessional.
Yes, we do. We develop video tutorials for specific websites that allow you to make changes to your website; they are comprehensive and easy to follow. We also provide private training sessions to those that require face to face training.
Only you know your industry and business inside out. So, whether you write your own content or you get us to do it for you, you will need to be heavily involved in this part of the process. You will need to provide vital information about the industry, your business, your customers, as well as any technical jargon that is industry specific.
Whichever option you take, we will organise the content and structure it in a way that we see best fits the layout and design of the website.
If you’re not aware of where your .com.au website is hosted, visit https://whois.auda.org.au/. Here you’ll find where your website is hosted, and from there you can contact your hosting provider for the login details of your website.
Yes. All of our designed websites are based on a Google SEO foundation. We strongly follow Google SEO guidelines to ensure that your website will be highly ranked by Google, and will therefore increase the traffic to your site.
The majority of the time there is no cost to move your current website to our company. The only time there would be a cost involved, would be if your website is very large or complicated, with lots of additional features. You can either contact us to get an idea if there would be a cost involved, or discuss it with us in your first consultation.
Yes, we do.
We’ve found that the following format is the most effective for small business websites. However, you can use this as a guide and add your personal touches to it.
Page 1: Home Page
The homepage gives an overall summary of the services you offer, how you can help your customers and what makes your organization unique. It also includes links to your pages with more detailed information and your relevant industry accreditations.
Page 2: About Us
This page includes a background of why and how your business was started, further detail about why your organisation is unique and what you have to offer potential customers that other businesses don’t.
Page 3: Our Services
This page not only describes your services but also describes how your services meet the needs of your customers.
Page 4: Portfolio/Gallery (Optional)
This is a good way to show potential customers what you have to offer; they have a similar project to one that you’ve already completed, making it easier for them to relate. It’s also easier for people to relate to visuals rather than long text so this page is important when it comes to turning browsers into customers.
Page 5: Testimonials (Optional)
Having actual customer testimonials is a good way to tell potential customers about the products and services you sell. If gives your offering credibility and makes potential customers feel at ease.
Page 6: FAQs or Fees/Price List (Optional)
To avoid receiving the same query over and over from your customers, you can put together an FAQ page which addresses the most common queries your customers have.
You can add a price list if your products have a set value or if you have packages that have a set cost.
Page 7: Contact
This can include a map, contact phone numbers, e-mails and a contact form for users to submit any enquiries to you which will automatically be sent to your email.
We don’t just design beautiful websites, we also implement
proven strategies that engage visitors, drive more leads, customers,
and revenues to your business.
We understand that every business has its vision and strategies. And with us, you can be assured that we will incorporate all your ideas into the end product, that is your business website. We cater to our customer’s every need and make sure everyone involved is satisfied with the result.
As we do not work with pre-designed templates, every website we design is unique. We start every project from scratch putting the entire focus on your brand identity. As we are open to all sorts of customization that fits your business needs, we guarantee 100% customer satisfaction.
At Keen to Design, we demonstrate a strong work ethic. We believe in consistent improvements as we have a strong commitment to giving our clients the best their money can get. We also deliver our services on time and without going over your budget which is always a plus!
A nicely designed website can capture the customer’s attention at first sight. And smart design and user-friendly detailing will help the customers to take the next step and make the buying decision. Here at Keen to Design, we understand how important it is to hold your audience’s attention long enough to achieve just that.
Sometimes while looking to make a web design unique, it is straightforward to lose focus on the main agenda for business: Brand Identity. However, we understand this concern thus we focus not only on creating a unique platform but one that complies with your brand identity as well.
Trying to set up an online presence for your business is difficult, but with our skill, we can help you create a website that is aesthetically pleasing as well as functional with the least hassle for you. We are dedicated to providing a one-stop solution to all your web design problems.
Nowadays we cannot think of running a business without an online presence. So each business especially, small scale businesses face constant dilemma before getting an online presence because of its price. A website is a key to improve your brand identity among your valuable customers. That is why almost all the businesses, from the business giants to the new startups, each one works towards getting an attractive online presence. However, if you want to maintain your online presence, you will need a responsive and engaging website design. The popularity of online business has been increasing each day. That is why some companies get a site that can be transformed into an advanced e-commerce portal in the future.
Due to such a rapid increase and demand for website development, several web development companies have launched themselves in the market. They thrive on providing the best service to the client at an affordable rate. However, you can’t blindly rely on these web designers as developing an advanced website needs a strong knowledge and base on it. Therefore, before choosing a cheap website development company, you need to do thorough research. Most of the website design companies prepare a package depending on the requirements of your business while many already have a pre-planned package. But, are they worth it? Let’s check out.
The website design companies that provide you with pre-planned packages may easily offer you a final quote. However, the requirement of each business is different from the other. Since not all of them are the same, you need to be sure that your package is not the same as others. While the offer they provide you is luring and pocket-friendly, you may end up with spending more at the end. According to market experts, these cheap web designing companies make it more tempting to attract clients. Usually, business owners don’t see the drawbacks coming in the future. As a result, carrying out research is extremely important.
Even when you have a fixed budget, you should prefer reaching out to the web design company who are affordable and have years of experience in this field. Don’t take it wrong. If you do not understand the difference between cheap and affordable, a lot of problems will wait for you in the future that you are not even aware of.
Well, as the dictionary translates cheap stands for something inexpensive. However, it may not always be the same as it also represents meanness, shady and small value. If you want your website to be popular among your contemporaries and clients, you wouldn’t want it to look shoddy or cheap. Cheap always doesn’t imply being affordable especially when it comes to a significant online presence that generates productivity.
Just like you wouldn’t want to buy cheap clothes or house, similarly, you shouldn’t strive for cheap website packages as well.
You’ll get many considerable answers. But the most common belief that works for this mindset is the cheaper, the better. However, this may always not be the case. Some of the other prominent reasons behind choosing the more affordable website packages include
If the things mentioned above are your beliefs too, then you can be wrong. Getting a website at a discounted rate may seem to be a great deal, but it is always recommended to conduct proper and thorough research to know if they can provide you with the best service or not. Keep in mind that it’ll represent your brand in front of the worldwide audience.
While you may not have thought of it, but some of the website design companies can offer you cheap packages, proving to be expensive later on. The website design industry is complicated and competitive. Thus, it is your responsibility to research and choose the best.
When you get a cheap deal, you may feel lucky that the experienced personnel will do the project at an affordable rate. But, usually, the companies that offer cheap deals outsource your project to interns or freelancers. Although it isn’t a bad thing, sometimes it can prove to be expensive. You cannot always rely on the new developers to make your website fully functional.
If you are paying for a custom designed website, you wouldn’t like your website to be looking like someone else’s site. A website which does not have a unique and real design is usually cheap, and this can eventually, harm the reputation of your business negatively. Moreover, there wouldn’t be any way through which you can stand apart from your competitors. That makes it count as an expensive mistake although you get a cheap deal.
Often these cheap website designing companies use pre-set templates. All they will do is make a few changes to make it visually attractive. Thus, they will proceed to sell you the old design claiming the website to be brand new. There is nothing wrong in getting a website designed from pre-set templates, but sometimes, these companies do not make enough changes. It makes the look of the site copied from someone else which makes it very unethical.
Often the companies providing cheaply designed websites do not offer enough support. The lack of support can further prove to be a big problem when you are trying to customise your site. Some of the issues you may have to face include lack of communication, unable to meet the given deadline, no update about the website. Most of the times, the companies may not even provide you with enough support fixing the deadlines and errors. You need someone to update you about the website constantly, and this is not possible without staying in touch steadily. Your design is answerable to you, and thus they should update you regularly, and it shouldn’t be you who invariably chases the designer for a website. The lack of after-sales support makes it more problematic.
Often the website design companies have a tight deadline to meet. If you are looking forward to getting the website designed in a short time, you may often search for who would do it in cheap. Although it may sound like a good deal initially, later on, it can tend to become a problem. This is because the companies offering you a cheap package within a short time may not research thoroughly. A website built with the lack of research, may not help you to drive enough traffic. This will lead to a lack of knowledge regarding the target audience and even demographics. The lesser the lead generation, the lower will be your traffic, and eventually, you’ll not get enough productivity out of it.
Rather than going for a cheap pre-designed website, you should always look forward to getting a custom web design as it can serve you various purposes. Some of the significant benefits include the following.
No matter how appealing it sounds, you shouldn’t ever look forward to settling for a cheap deal as it can prove to be expensive later on. So, before finalising a quote, you should research the market thoroughly.
As a website owner, it’s your job to establish a strong online presence that focuses on a creative, brand-centred design. It should be easily managed, updated, and modified to suit your needs – long after your web designer has finished.
Although every web developer will likely have their very own web design process, no matter which design package you choose, there is a general process that should be followed.
There’s no denying that investing in a professional web developer to build and possibly maintain your WordPress website is going to cost more than if you did everything yourself.
That said, there are some ways to save money.
Ask for adjustments to the web design packages
There’s an old saying that goes “you’ll never know unless you ask.” This is 100% true and applies to website design packages. If you’re trying to save money, but want a professional to help develop your website, try asking if there can be any adjustments made to the package of your choice to lower the price. You never know, you might be able to take out some unnecessary services.
Choose a small design agency
The smaller the team, the less people there are to pay. Of course, you never want to hire a design agency that is strapped for time and manpower. This might lead to a poor quality website. However, choosing a smaller agency over one of the larger web development companies is likely to save you some cash and give you the same end product.
Offer to pay annually
Many web design agencies offer ongoing maintenance long after your site has been developed and pushed live. If this is a service you’re interested in, ask if you can get a discount by paying for the entire year upfront, as opposed to monthly. This locks a solid year’s worth of business in for the agency and has the potential to save you lots of money. The same is true for WordPress web hosting. Many web hosting providers offer a discount on those willing to pay annually.
Choose an affordable platform
There’s no sense in having your website built on an expensive, complex platform or content management system if it’s not needed. In fact, most websites – no matter the size or kind – can be built on the WordPress platform with ease. This is even true if you plan to scale and grow.
Provide your site content
One of the best ways to save money and time on your overall web design project is to provide your own content. This means webpages, images, graphics, product descriptions, and more. Doing this means you don’t have to pay your design agency, or someone else, to write your site’s content or create your site’s visual appeal.
Web design agencies often have a lot of revolving projects on their plates. This is why when someone needs something “right away” they charge more. After all, a rushed project comes with a higher price. If you plan ahead of time and remain patient, you can save a lot of money by letting the web developer take some extra time to finish your website.
Are you ready to let Keen to Design create a one-of-a-kind website you can be proud of? Then get in touch with us today and let’s start planning!